22 October 2019

Tourism is one of Australia’s greatest success stories, and The Morrison Government is developing the blueprint for the next decade for the industry– the Tourism 2030 Plan.

I am certain that the next chapter of our tourism success story will be written in our regions, which is why regional tourism will be the centrepiece of the Tourism 2030 Plan.

When it comes to regional tourism we must take a targeted and sustainable approach that enhances and protects all that’s special about our regions and happens in a way that our communities want.

Our Government is unashamedly committed to backing regional tourism and doing whatever it takes to unlock the potential of our regions.

We know the number of visitors to Tasmania is growing, and importantly they are spending record amounts – hitting the state’s aim of targeting the high-yield traveller.

The tourism sector also employs around 42,800 Tasmanians –around 17 per cent of the state’s total employment, and the highest level of any state in the nation.

We want to continue this momentum and encourage visitors to get off the beaten track and explore more of the amazing experiences our state has to offer, because a strong tourism industry means jobs, greater investment and better infrastructure in our regions.

I look forward to the finalisation of the Tourism 2030 Plan, which will be delivered mid-next year to enable a smooth transition from one strategy to the next.